We present the Marlene apple as the fruit of South Tyrol – Südtirol. It is this land that makes Marlene so special, giving it taste, quality and freshness.
The press office’s work, which is aimed at both trade and the end consumer, presents its character and multiple varieties. Marlene offers the right apple for every taste. And this is the basis of its marketing: recipes, wellness, beauty, sports sponsorship, special initiatives and solidarity. A multifaceted story that conveys all of Marlene’s energy.
You might also be interested in
Marlene, a social brand
Social Media and Digital PRMarlene’s Facebook page was one of the first dedicated to a fruit and vegetable brand in Italy. Over the years, it has continued to enlarge its fanbase (it now has almost 300,000 likes!), adapting its message to...
find out more
Marlene, the party queen
EventsAn amazing party to celebrate 20 years since the brand’s arrival in Madrid or an exclusive brunch in a small bookshop in Amsterdam. A press lunch at a Michelin-starred restaurant in Ghent or a yoga event in the ...
find out more
Marketing Marlene: flavour and health
Web and content"Marlene is not only flavour, but also health, wellness and lifestyle. Thanks to a collaboration with Dorothea Wierer, a biathlon champion born in South Tyrol (like Marlene!), we have developed various digital c...
find out more
Trade advertising
Advertising"We handle advertising planning in trade publications that mainly target the Italian and Spanish markets, for which we have specialized, in-depth expertise.
find out more
